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Split Microsoft's Operating Systems Business from its
Desktop Applications Business
In the case of AT&T in the late 1970s, the federal courts
decided that allowing one company to deal in both long-distance
telephone service and in the natural monopoly of local telephone
service provided too great an opportunity for anti-competitive
practices. The courts split AT&T up into a long distance carrier and
seven regional local telephone service companies. A similar course of
action is possible in the Microsoft case: Microsoft could be split
into two separate businesses, one of which created operating systems
and the other of which created applications programs.
This option has the advantage of eliminating Microsoft's opportunity
and incentive to use anti-competitive practices to use its monopoly in
operating systems to gain market share in application markets.
Microsoft formerly claimed to have an organizational "Chinese
wall" in place that prevented Microsoft applications developers from
getting early access to changes being made the Windows operating system,
but now everyone, including Microsoft, admits that no such firewall
exists. Splitting Microsoft into two separate companies would effectively
create such a firewall.
This option would have the disadvantage of doing away with the
operational efficiency benefits that Microsoft is able to glean from being
vertically integrated, benefits which are passed on to the consumer in the
forms of low prices and tighly integrated software products that work
together well. Another disadvantage of splitting Microsoft is arguably
that it would be unfairly punishing a successful company whose main
"fault" has been that it makes better software and markets it
more shrewdly than its competitors. This remedy might appear excessive
given the nature of the offense.
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